Changelog
Neo for Real Estate opens its beta
The first product: real estate reps start testing Neo with their own leads on WhatsApp, in warm Egyptian Arabic.
In January 2026, Neo opened its beta for real estate reps in Egypt: it answers their leads on WhatsApp in friendly Egyptian Arabic, never stiff formal Arabic. It is still in beta, growing with every rep.
Reps choose its personality. The moment a rep starts typing, Neo steps aside, and one tap on Handover to Neo gives the chat back.
After every chat, Neo quietly updates the lead’s profile and status, so the rep always knows where things stand.